B2B Wholesale Partner
100+ brands. 200+ retail partners. 5 continents. One partner.
About
Aston is a B2B wholesale distribution partner specializing in premium footwear and apparel, serving over 200 retailers across Europe, the MENA region, and Asia.
We operate through Aston Europe Trade C.V. in Breda, Netherlands, and Aston eCommerce FZCO in Dubai, UAE. Local expertise, global scale.
Our partners include traditional retailers, marketplace sellers, outlet operators, and flash sale platforms. What they share is trust in Aston as a reliable, long-term sourcing partner.
Partnership Models
Three flexible models, each designed for a different stage of the buying cycle.
Forward-buying for upcoming seasons. Secure inventory early through our brand partnerships and priority allocation.
Available to Stock: own stock, ready for immediate distribution. When you need inventory now, we deliver.
End-of-season and excess stock at competitive pricing. Premium brands, optimized margins.
How We Work
Clients looking to secure specific models or quantities ahead of season often hit walls with direct brand allocations. We get access to what standard channels can't.
Retailers that don't hold direct brand accounts can still access current-season product through us. No new account setup, no minimums negotiation.
Large retailers with excess inventory use Aston to move stock fast. It clears their warehouse and improves their cashflow at the same time.
Offices & Contact